The challenge is sponsored by Vertical Life GmbH, VAT registration number (02779070214), with its registered seat in Italy, 39042 Brixen, Guggenberg-Strasse 34.


The participation in the challenge constitutes a full and unconditional agreement to these Official Rules.
These may be amended by Vertical Life at its sole discretion.


The challenge is open to every country where they are not prohibited or restricted by law. The challenges are not open to residents of any jurisdiction where they would be restricted or prohibited by law. Entrants must be at least 18 years of age (or the age of majority according to the law of the country where they live, if higher) at the time of the registration.
Minors who enter must have the written consent of a parent or legal guardian in order to be eligible to receive the prizes, as long as such participation is not prohibited or restricted by the law of the country where the minor lives.
Excluded from eligibility are directors, employees, agents and representatives of Vertical Life. The challenge is void where prohibited by law.


To enter a challenge, entrants must have a Vertical Life App account.
The challenge can be held by either Vertical life itself or a Third Party (hereinafter: the “host”).
If the challenge is held by a Third Pary, Vertical-Life cannot accept any liability for any damage, loss, injury, delay, suspension, cancellation or inconvenient whatsoever suffered by any entrant entering the challenge.
No purchase is necessary to enter or win.
Notwithstanding the eligibility conditions as described in article 3, Vertical Life will select prize winners from entrants who have started and completed the challenge.

5) Procedure

The challenges are generally held in two stages:

  1. The first stage consists in the fulfilment of a given task by the entrant. Every entrant that fulfils the given task is awarded a price.
  2. Subject to the legal prohibitions or restrictions that respectively might apply, the awardees of the first stage are eligible for the participation in the second stage of the challenge. In the second stage, prizes are awarded by drawing lots or by evaluating and scoring the performance.

Not eligible individuals are not allowed to take part in the prize distribution.

The host of the challenge can decide at its sole discretion to modify the procedure of the challenge or limit the challenge to one stage only.
All entrants agree to be bound by the procedure and the decisions of the host of the challenge.


The prize will be provided by either Vertical Life itself or a third party.
In this case, Vertical Life will not be responsible for any delay or difficulty whatsoever in providing the prize.
No transfer, substitution or cash equivalent for prize is allowed.
The winner shall bear all responsibility for use of the prize in compliance with any conditions imposed by such manufacturer(s), and any additional costs associated with its use, service, or maintenance. Vertical Life is not responsible in any manner for any warranties, representations, or guarantees, express or implied, in fact or law, relating to the prize, regarding the use, value or enjoyment of the prize, including, without limitation, its quality, mechanical condition, merchantability, or fitness for a particular purpose, with the exception of any standard manufacturer's warranty that may apply to the prize or any components thereto.


Within one (1) business day after challenge is terminated, the winner will be notified on his Vertical Life App account by a push notification. When assigned a prize, the winner must provide within five (5) business days, a valid email and delivery address, filling out the proper section in his Vertical Life App account, in order to make possible any notification and delivery by Vertical Life or host.

Vertical Life’s inability to reach a potential winner after a reasonable (as solely determined by Vertical Life) effort, the failure of a potential winner to timely respond to a prize notification, the return of any prize notification as undeliverable, and/or a potential winner’s failure to comply with any term or condition of these Official Rules may, in Vertical Life’s sole discretion, result in the potential winner’s disqualification.
Vertical Life in its sole discretion may select a substitute winner by awarding the prize to another entrant. If Vertical Life makes a reasonable effort to select another potential winner and that winner does not respond or is ineligible, the prize will not be awarded and will remain property of Vertical Life.


Entrants agree and acknowledge that personal data submitted with an entry, including name, mailing address, phone number, and email address may be collected, processed, stored and otherwise used by Vertical Life and its affiliates for the purposes of conducting and administering the challenge. All personal information is subject to Vertical Life's Privacy Policy, located at: Individuals submitting personal information in connection with the challenge have the right to request access, review, rectification or deletion of any personal data held by Vertical Life in connection with the challenge by writing to Vertical Life at the following address: Via Otto von Guggenberg 34, 39042 – Bressanone (BZ) - Italy.
By accepting the prize, a winner hereby consents to the Vertical Life use of the winner’s name, city of residence, picture, biographical information, statements, voice and likeness in any media or promotional activity, without further compensation or notice to the winner.
For further information about Vertical Life privacy practices, please visit the Privacy Policy page.


Entrant indemnifies and agrees to keep indemnified Vertical Life at all times from and against any liability, claims, demands, losses, damages, costs and expenses resulting from any act, default or omission of the Entrant. To the maximum extent permitted by law, Entrant agrees to defend, indemnify and hold harmless Vertical Life from and against any and all claims, actions, suits or proceedings, as well as any and all losses, liabilities, damages, costs and expenses (including reasonable attorney’s fees) arising out of or accruing from or in connection with: (1) the participation in the challenge; and/or (2) the acceptance, use, misuse or non-use of the prize or parts thereof.


Vertical Life is not responsible for: (1) digital or electronic disruptions (e.g. security breaches); (2) unauthorized human intervention (e.g. hacking); (3) technical or human error which may occur in connection with any aspect of the challenge; (4) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, by an entrant in the challenge, by using the prize.

You always climb on your own risk!


If for any reason the challenge is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt or affect the administration, security, fairness, integrity, or proper conduct of the challenge, Vertical Life reserves the right at its sole discretion to cancel, terminate, modify or suspend the challenge.
Vertical life reserves the right to disqualify any entrant from the challenge and not to award a prize to a potential winner if, in Vertical Life’s sole discretion, it reasonably believes that the entrant has attempted to undermine the legitimate operation of the challenge by cheating, deception, or other unfair playing practices or annoys, abuses, threatens or harasses any other entrant or Vertical Life.


The law of the Federal Republic of Germany applies.
Place of jurisdiction shall be Bolzano.